Most agencies split PR, social media, and creative into separate departments — sometimes separate vendors entirely. That structure creates handoffs, and handoffs create delay, inconsistency, and a diluted story by the time it reaches your audience.
We built Hive Instinct the other way around. One team works from one brief across every channel, so the narrative that lands in a journalist's inbox is the same narrative that shows up in your social content and your creative assets. Faster execution, and a campaign that feels coherent instead of stitched together.